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Velocity XD is a marketing agency that designs experiential events for its corporate client list that includes Philips, Panasonic, Ford, Vera Bradley and Xerox to name just a few. Velocity needed a new dynamic marketing website that reflected the many areas of experiential design that they work in- whether it be the Consumer Electronics Show (CES), a CEO's keynote speech, or a product or brand launch. The brand acceleration agency also wanted to highlight their expertise in

One of our website projects this past year was for a historic cycling club in New York, Unione Sportiva Italiana that was established in 1908. Their old website was a "broken" site that needed to be rebuilt so that members could enroll and pay their annual membership online, find out about upcoming rides, buy club gear etc. However, one of the most interesting aspects of the project was to record the club's history with their old photos, newspaper clippings and stories about

These are the words behind IMI Group, a women-focused executive coaching company based in NY. Run by two professional women and mothers, Robin Schoeps-Lewis and Jill Golden Tarnow, who met at Columbia University's Executive Coaching program and from there, the company was born. We were hired to create the website.The logo had already been designed so the colors of the site were complementary. As with any new company, we needed to tell the world about the services offered- wo

A new client for us this year was Kaye Wilson, a parenting expert based in the Oklahoma area. Kaye, a mother of five, to now adult children, and a grandmother to their expanding families, has a wealth of experience to share within a Christian framework. Kaye had a blog but no website functionality to book one to one coaching, classes or promote her workshops, so needed a new website. First we worked on her branding and we created a new logo. The logo was created using the KW

As you add images to your site, follow these best practices to ensure the best visitor experience and to benefit your SEO.

It's great that people have so many ideas for starting a new concept or deciding that they need a website for their existing business. However, translating that to a reality takes some real thought before you begin. Here are some guidelines to help with planning the content for an effective website that leads to engagement with your visitors. "What do you want people to do on your website?" is always one of my first questions. You may want your site to be a reference for peop

Today, whether you are on Twitter, Instagram, Facebook or just reading the news, you simply cannot escape the all encompassing presence of the #hashtag. But what exactly is a hashtag and how should we use them in business marketing? With thousands of images published every minute on all social platforms, it can be hard to stand out amongst the crowd. The possibility for your post to be seen isn’t promising, unless they are one of your followers. That’s where hashtags come int

We launched a new site this week for Twin Fork Landscape Contracting who are based on the East End of Long Island. Their services include all types of masonry, driveways, hydroseeding  of lawns, coastal erosion prevention, deer prevention, fences and, of course, flower bed and tree maintenance work. Their previous website was outdated and so we were hired to create a new one highlighting their services and portfolio of work. This busy business has all its own equipment and is